EmployabilityTest's Fitment Report

Test Name : Digital Marketing Exceutives

Name: James Kamau

Test Date: 16-01-2020

Maximum Test Time: 25 mins

Candidates' whose aptitude, competencies and personalities fit their jobs are more productive, passionate, happier, and stay longer. This report measures the fitment between a job and a candidate. The report shows whether the candidate is a high, medium, or low fit for the job and why.

Digital Marketing Online Test assists Talent Acquisition managers to gauge the Digital Marketing skills of an applicant to hire for Digital Marketing position. The Digital Marketing test has been designed and developed by subject matter experts (SMEs) to evaluate the skills of your next Digital Marketing hire, as per industry standards. This Digital Marketing assessment test is designed considering EEOC guidelines, It will help you assess & hire diverse talent without any bias.

Score At A Glance!

Computer proficiency

64%
36%

Fundamentals of Digital Marketing

63%
37%

Aptitude for Digital Marketing

62%
38%
Recommendation: 63% (A good performer!)

Computer proficiency

This test has been designed to assess the ability of a candidate to work using a computer. It tests if a candidate is aware of the functions in a computer including basic hardware, network, security and system software. The test uses variable difficulty level in questions to accurately identify candidates who understand computer fundamentals.T

64%

Computer proficiency Test will allow the candidate to demonstrate their basic computer knowlege skill level. On the job computer literacy refers to the ability to use computer basic Softwares or programs in an effective manner for the benefit of himself/herself and organization.he computer proficiency test is designed to test the knowledge of  basics of internet usage,  surfing, MSOffice's  Word, Power Point and  Excel as well as other basic information technology. Candidates have a better chance of being successful in their place of work if they are able to navigate computers and use common or basic software programs.

Fundamentals of Digital Marketing

This section assesses candidate’s understanding of digital marketing fundamentals, their ability to plan keywords for developing better SEO, Google Adwords or Analytical skills, content creation and online traffic-management skills. A Digital marketer’s ability to effectively work towards business development, branding and advertising, lead generation and conversion, are measured through our series of questions thus providing an overall review of their knowledge and expertise.

63%

Candidate for a digital marketing job has the competencies of SEO, Google Adwords, Google Analytics, Social Media Marketing, E-Commerce marketing, Content Creation, Affiliate Marketing, etc. to optimize returns on investment and maximize effectiveness. 

Aptitude for Digital Marketing

It's an ideal to test candidate's basic aptitude for Digital Marketing as profession and interest. This section reveals candidates competency with measuring, managing, and analyzing marketing performance to optimize returns on investment and maximize effectiveness.

62%

This test requires candidates to answer a series of assessment questions requiring identification of relevant and measurable performance standards, such as activity and result metrics, demonstration of skill with implementing useful campaign tracking, and display of a keen understanding of how to synthesize data to drive performance optimization.

How to Interpret the Report?

Legend : 0 to 19% : 20 to 39% : 40 to 59% : 60 to 79% : 80 and above :
Score Range Interpretation
0 to 19%
This score tells that it would be risky to hire you and that you may take longer to learn the job than someone scoring higher.
This score also tells that you may require closer supervision and that you may never reach the goals so out for you by the company. Below Average!
20 to 39%
This score shows that you have a good grasp of subject knowledge, however, you may still require close supervision while on the job.
This score does give you the ability to still be considered for the role you have applied for only if you are able to demonstrate the desired interpersonal skills during the interview process. An Average Performer!
40 to 59%
This score demonstrates that you have a solid understanding of the necessary subject, areas and concepts and are likely to learn the job being offered at a steady pace.
Falling into this score range will have you dubbed as a ‘a good hire’ in the eyes of the hiring team. A performer!
60 to 79%
Falling into this score group shows that you have an excellent grasp on the subject, areas and concepts being tested.
It also shows that you will be able to learn your job quickly without too much need for close supervision. Scoring in this range will also have you dubbed as a ‘very good hire’ and can be a good performer!
80% & more
Falling into this score range shows that you have a very strong, in-depth grasp of the subject, areas and concepts being tested. Candidates who score in this score range will most likely learn the job quickly and will not need much if any supervision once it has been mastered.
This score range also shows that you are a fast learner and are likely to pick up on unfamiliar concepts very quickly. An Outstanding performer!

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